Our Products : 

One on One 
Coaching 

Take The Guesswork Out Of Your Training Plan With Our Experienced & Dedicated Coaches, Get Expert Advice & Start Hitting Your Goals This Season 

8 Week
Challenge 

This Is A Personalized Plan To Suit YOUR Goals, Updated Weekly By Your Coach To Reflect Your Progress

12 Week S&C 
System 

Take The Guesswork Out Of Strength & Conditioning For Cyclists Without Paying For A Personal Trainer

One on One 
Coaching 

Take The Guesswork Out Of Your Training Plan With Our Experienced & Dedicated Coaches, Get Expert Advice & Start Hitting Your Goals This Season 

8 Week
Challenge 

This Is A Personalized Plan To Suit YOUR Goals, Updated Weekly By Your Coach To Reflect Your Progress

12 Week S&C 
System 

Take The Guesswork Out Of Strength & Conditioning For Cyclists Without Paying For A Personal Trainer

Home Based 
S&C  Plan

Get Stronger, Leaner and Faster Using Minimal Equipment From Home

Nutrition For 
Cyclists 

 Our Nutrition Course Will Teach You How To Fuel Your Body For The Demands Of Cycling  

Speaking 
Engagements 

Talk To Us About Talking To Your Club
 

Home Based 
S&C  Plan

Get Stronger, Leaner and Faster Using Minimal Equipment From Home

Nutrition For 
Cyclists 

 Our Nutrition Course Will Teach You How To Fuel Your Body For The Demands Of Cycling  

Speaking 
Engagements 

Talk To Us About Talking To Your Club
 

Meet A1 :

At different times in my life Cycling has meant something different to me. As a child cycling was my means of adventure. Allowing me to explore beyond the confines of my local village. As I grew, my relationship with the bike morphed. Through Law School the bike became my instrument of liberation - freeing me from traffic jams, frustration and saving me countless hours. 


The installation of my first power meter, after graduation, changed the bike for me. I would become a student of the sport, studying the greats - Kelly, Mercx & Coppi. I married centuries of tradition with my ability to research. The harmony of Tradition meets Science allowed me to gain an unfair advantage in my pursuit to become a professional cyclist.

I was now earning my living through cycling. A dream. Or was it.... ?

I soon realized, for me, cycling so never about riding the Tour de France. It was a tool I used to stay happy and healthy.

With the same focus which brought me through Law School and into the professional peloton I pursued the answer to one question - 
 
“How do I use Cycling as a tool to achieve Health, Happiness & Longevity?”

I travelled the world, read thousands of books, attended seminars and became obsessed with this one question.

I now wake every day with energy, vitality, focus and strength. I’ve applied these principles to my own life.


A1 Coaching is my vehicle for teaching you. 

Meet A1 :

At different times in my life Cycling has meant something different to me. As a child cycling was my means of adventure. Allowing me to explore beyond the confines of my local village. As I grew, my relationship with the bike morphed. Through Law School the bike became my instrument of liberation - freeing me from traffic jams, frustration and saving me countless hours.
The installation of my first power meter, after graduation, changed the bike for me. I would become a student of the sport, studying the greats - Kelly, Mercx & Coppi. I married centuries of tradition with my ability to research. The harmony of Tradition meets Science allowed me to gain an unfair advantage in my pursuit to become a professional cyclist.
I was now earning my living through cycling. A dream. Or was it.... ?
I soon realized, for me, cycling so never about riding the Tour de France. It was a tool I used to stay happy and healthy.
With the same focus which brought me through Law School and into the professional peloton I pursued the answer to one question -
“How do I use Cycling as a tool to achieve Health, Happiness & Longevity?”
I travelled the world, read thousands of books, attended seminars and became obsessed with this one question.
I now wake every day with energy, vitality, focus and strength. I’ve applied these principles to my own life.
A1 Coaching is my vehicle for teaching you. 

From The A1 YouTube Channel : 

Zwift - Ideal Room Set Up 

The Link Between Coffee & Cycling  

Effect Of Changing Diet On Performance 

Zwift - Ideal Room Set Up 

The Link Between Coffee & Cycling  

Effect Of Changing Diet On Performance 

Don't Leave Without...

FREE STUFF!

Bullet Proof Coffee

Super Charge Your Coffee With The A1 Bulletproof Coffee Recipe 

Inside The Bidon 

Stop Wasting Your Money On Shop Bought Drinks For Your Bidon With The A1 Drinks Cookbook 

Core Training For Cyclists 

 Follow Our Free Core Stretching Guide & Get Stronger, More Stable & More Comfortable On The Bike 

Don't Leave Without...

FREE STUFF!

Bullet Proof Coffee

Super Charge Your Coffee With The A1 Bulletproof Coffee Recipe 

Inside The Bidon 

Stop Wasting Your Money On Shop Bought Drinks For Your Bidon With The A1 Drinks Cookbook 

Core Training For Cyclists 

 Follow Our Free Core Stretching Guide & Get Stronger, More Stable & More Comfortable On The Bike 

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